Running your own business as a woman can be very lucrative and fulfilling, but it’s also very challenging because women are also the bedrock of the family unit and, as entrepreneurs, must wear many hats. How we communicate becomes very pivotal in dealing with most of these challenges. Communication forms the basis of human relationship, and poor communication leads to conflict and decreased productivity. Approximately 80-85% of business success depends on how we relate to others, which is best characterized by these 4 Ks of CRQ:
- Know yourself (Self Awareness) – Helps you understand your unique personality style and your blind spots
- Know others (Other Awareness) – Helps you understand the observable behavioral styles of others and their blind spots
- Know your money personality and be able to identify the money personality of others
- Know how to adapt and blend to the style of others for a win-win interaction
The understanding and implementation of these simple, practical and inspiring CRQ techniques have been proven to help build rapport with customers and stakeholders, decrease intra- and interpersonal conflict, and enhance intelligent communication – all of which result in huge return on investment.
Liza Ekole, PharmD., PhD.
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